Electronic music, from the inside

DemoDrops is an electronic music media platform covering festivals, releases and the stories behind the scene every day. We also build campaigns and festival coverage for artists, labels and events.

Explore our coverage

[ELECTRONIC MUSIC DAILY]

17:53:26

House, techno, tech house, bass and mainstage: the full range of electronic music, not one corner of it.

WORKED WITH

Festivals, labels, artists, agencies and brands we’ve collaborated with across electronic music.

  • Jukebox

  • MTGD

  • Sony Music UK - Columbia Records

  • Artbat

  • MOTIF PR

  • Braslive

  • Ultra Buenos Aires

  • Dubdogz

  • ROBACH

WORKED WITH

Festivals, labels, artists, agencies and brands we’ve collaborated with across electronic music.

  • Jukebox

  • MTGD

  • Sony Music UK - Columbia Records

  • Artbat

  • MOTIF PR

  • Braslive

  • Ultra Buenos Aires

  • Dubdogz

  • ROBACH

Every campaign gets a plan before it gets a post.

[001]

STRATEGY

We look at what you are launching and tell you what we think will work here, and what will not. You get that before anything is scheduled.

Positioning

Timing

Campaign planning

Release strategy

Audience fit

Content sequence

Editorial context

Format selection

Campaign review

[001]

STRATEGY

We look at what you are launching and tell you what we think will work here, and what will not. You get that before anything is scheduled.

Positioning

Timing

Campaign planning

Release strategy

Audience fit

Content sequence

Editorial context

Format selection

Campaign review

[002]

CAMPAIGNS

From a single post to a planned sequence of reels, carousels and stories for a release, tour or festival. Publish on DemoDrops or coordinate with our media partners to expand reach and build recognition.

Reels

Carousels

Stories

Single posts

Release campaigns

Tour announcements

Festival campaigns

Artist campaigns

Label campaigns

[002]

CAMPAIGNS

From a single post to a planned sequence of reels, carousels and stories for a release, tour or festival. Publish on DemoDrops or coordinate with our media partners to expand reach and build recognition.

Reels

Carousels

Stories

Single posts

Release campaigns

Tour announcements

Festival campaigns

Artist campaigns

Label campaigns

[003]

PLAYLIST PLACEMENT

Your track added to Electronic Music 2026, our monthly playlist. Works as an add on to a campaign or on its own.

Electronic Music 2026

Monthly refresh

Mainstage

House

Techno

Tech house

Bass

New releases

Standalone placement

[003]

PLAYLIST PLACEMENT

Your track added to Electronic Music 2026, our monthly playlist. Works as an add on to a campaign or on its own.

Electronic Music 2026

Monthly refresh

Mainstage

House

Techno

Tech house

Bass

New releases

Standalone placement

[004]

ADVISORY

Our read on positioning, timing and framing for this audience. Available on its own for teams that already have their own channels.

Positioning

Timing

Framing

Audience fit

Release planning

Campaign review

Content feedback

Channel strategy

Editorial context

[004]

ADVISORY

Our read on positioning, timing and framing for this audience. Available on its own for teams that already have their own channels.

Positioning

Timing

Framing

Audience fit

Release planning

Campaign review

Content feedback

Channel strategy

Editorial context

[005]

FESTIVAL COVERAGE

We cover festivals before, during and after the event, remotely or on-site. From lineup announcements and ticket-linked stories to live updates and recaps, we build the coverage around each festival.

Pre-festival build-up

Lineup announcements

Ticket-link stories

Remote coverage

On-site coverage

Live festival updates

Post-festival recaps

Professional filmmaking

Social-first aftermovie

[005]

FESTIVAL COVERAGE

We cover festivals before, during and after the event, remotely or on-site. From lineup announcements and ticket-linked stories to live updates and recaps, we build the coverage around each festival.

Pre-festival build-up

Lineup announcements

Ticket-link stories

Remote coverage

On-site coverage

Live festival updates

Post-festival recaps

Professional filmmaking

Social-first aftermovie

What we cover

From the festival everyone is at to the release nobody has heard yet. All of it, every single day.

FESTIVALS · RELEASES · MOMENTS · NEWS

FESTIVALS · RELEASES · MOMENTS · NEWS

  • FESTIVALS

    FESTIVALS

  • RELEASES

    RELEASES

    person clicking Apple Watch smartwatch
  • MOMENTS

    MOMENTS

    an abstract photo of a curved building with a blue sky in the background
  • NEWS

    NEWS

    two men standing on red flower in front of gray metal wall
  • HOUSE

    HOUSE

    running black Porsche sedan
  • TECHNO

    TECHNO

    people gathering on concert field
  • BASS

    BASS

    a person standing on top of a large rock
  • MAINSTAGE

    MAINSTAGE

  • FESTIVALS

    FESTIVALS

  • RELEASES

    RELEASES

  • MOMENTS

    MOMENTS

  • NEWS

    NEWS

  • HOUSE

    HOUSE

  • TECHNO

    TECHNO

  • BASS

    BASS

  • MAINSTAGE

    MAINSTAGE

  • FESTIVALS

    FESTIVALS

  • RELEASES

    RELEASES

  • MOMENTS

    MOMENTS

  • NEWS

    NEWS

  • HOUSE

    HOUSE

  • TECHNO

    TECHNO

  • BASS

    BASS

  • MAINSTAGE

    MAINSTAGE

The audience does not scroll past. The scroll stops here.

1.13

M

Shares

Shares generated across the last six months.

1.13

M

Shares

Shares generated across the last six months.

1.13

M

Shares

Shares generated across the last six months.

722

K

Saves

Saves generated across the last six months.

722

K

Saves

Saves generated across the last six months.

722

K

Saves

Saves generated across the last six months.

52

K

Comments

Comments generated across 573 posts in the last six months.

52

K

Comments

Comments generated across 573 posts in the last six months.

52

K

Comments

Comments generated across 573 posts in the last six months.

115

M

Views

Views generated across the measured six month period.

115

M

Views

Views generated across the measured six month period.

115

M

Views

Views generated across the measured six month period.

7.22

%

Engagement

Instagram Insights, February 19 to August 19, 2026. One account.

7.22

%

Engagement

Instagram Insights, February 19 to August 19, 2026. One account.

7.22

%

Engagement

Instagram Insights, February 19 to August 19, 2026. One account.

100

K

New followers

New followers gained during the measured six month period.

100

K

New followers

New followers gained during the measured six month period.

100

K

New followers

New followers gained during the measured six month period.

573

⁠

Posts

Posts published across the last six months.

573

⁠

Posts

Posts published across the last six months.

573

⁠

Posts

Posts published across the last six months.

Who we work with

From releases to festivals, we build stories and campaigns around the music, the moment and the people who live it.

IN THE SCENE

IN THE SCENE

IN THE SCENE

ELECTRONIC MUSIC DAILY · SINCE 2017

"It's always a pleasure working with the team across our social seeding campaigns, driving massive results for our clients across festivals, venues, promoters, artists and labels globally."

Indiana Matthews

JUKEBOX PR

"The right post at the right time can generate great business opportunities for an artist. DemoDrops has consistently featured artists from our roster, and we’ve seen great results and received valuable opportunities directly from that exposure. "

Guilherme Tannenbaum

Founder, Braslive Entertainment

"DemoDrops has one of the most engaged electronic music audiences out there. Whenever they share our releases, we see it land with exactly the right listeners. Great people who genuinely love the music!"

Mia Mijatovic

Make The Girls Dance

"Tomorrowland is always a top-notch event, and DemoDrops helped maximize our global reach"

Alex Lambeau

MY HOUSE UNITED - ARTBAT

"It's always a pleasure working with the team across our social seeding campaigns, driving massive results for our clients across festivals, venues, promoters, artists and labels globally."

Indiana Matthews

JUKEBOX PR

"DemoDrops has one of the most engaged electronic music audiences out there. Whenever they share our releases, we see it land with exactly the right listeners. Great people who genuinely love the music!"

Mia Mijatovic

Make The Girls Dance

"The right post at the right time can generate great business opportunities for an artist. DemoDrops has consistently featured artists from our roster, and we’ve seen great results and received valuable opportunities directly from that exposure. "

Guilherme Tannenbaum

Founder, Braslive Entertainment

"Tomorrowland is always a top-notch event, and DemoDrops helped maximize our global reach"

Alex Lambeau

MY HOUSE UNITED - ARTBAT

For labels, artists, agencies and festivals

We plan and execute campaigns on DemoDrops or with our media partners, tailored to broaden reach and build recognition around your release, tour or festival. Or write directly to contact@demodrops.com

We plan and execute campaigns on DemoDrops or with our media partners, tailored to broaden reach and build recognition around your release, tour or festival. Or write directly to contact@demodrops.com

We plan and execute campaigns on DemoDrops or with our media partners, tailored to broaden reach and build recognition around your release, tour or festival. Or write directly to contact@demodrops.com

Campaigns can include:

Campaign strategy

Content planning

Reels, carousels & stories

Single posts

DemoDrops publishing

Media partner coordination

Campaign reporting

Campaigns

From strategy to execution on DemoDrops or across our media partners, designed to expand reach and build recognition.

Campaigns

From strategy to execution on DemoDrops or across our media partners, designed to expand reach and build recognition.

Start a campaign

Before we plan the campaign

[001]

What does DemoDrops cover?

House, techno, tech house, bass and mainstage, across festivals, releases, tour announcements, scene news and the stories behind records people already love.

  • Festivals

  • Releases

  • Moments

  • News

[002]

Who do you work with?

DemoDrops works with labels, artists, PR agencies and festivals on campaigns made for an electronic music audience.

  • Labels

  • Artists

  • Agencies

  • Festivals

[003]

What can a campaign include?

A campaign can combine reels, carousels and stories as a planned sequence around a release, tour or festival date.

  • Reels

  • Carousels

  • Stories

  • Campaign sequences

  • Ticket sales

  • Website articles

  • Photography & Filmmaking

  • And more…

[004]

How do you plan a campaign?

We start with what you are launching, the timing and the audience. Then we recommend the positioning, framing and formats that fit DemoDrops.

  • Launch context

  • Audience fit

  • Format selection

  • Publishing sequence

[005]

Can you advise our team without publishing?

Yes. Advisory is available on its own for teams that already have their own channels and need an audience specific read on the launch.

  • Positioning

  • Timing

  • Framing

  • Content feedback

[006]

Where is the audience?

The audience is international, with its strongest presence in the United States and United Kingdom and meaningful reach across Europe, Latin America and Asia.

  • United States

  • United Kingdom

  • Europe

  • Latin America and Asia

Electronic Music 2026

Our monthly playlist. Mainstage anthems, house, techno and everything in between, refreshed every month.

Save the playlist